Resume

Experience

since 04/2014
anyMOTION Neue Medien GmbH

Business Development Director/Account Supervisor

12/2013 - 03/2014
Bauer Media Group KG

Senior International Digital Consultant

  • Management consultant for international online marketing strategies and concepts
  • Conception of digital marketing measures for the digital objects of Bauer publishing identifying alternative revenue streams
  • Conception and execution of object specific digital marketing strategies
  • Lead of relaunch and conception of website of French Women magazine Maxi (www.maxi-mag.fr)
  • Lead of conception of a food experience platform for Bauer Group Australia (recipes-plus.com/)

11/2012 - 11/2013
Omniga GmbH&Co.KG

Director Product Management eCommerce

  • Division Director Product Development eCommerce and digital platforms
  • Functional installation of Product Management Department
  • Conception and Development of an eCommerce platform for natural cosmetics (www.najoba.de) and implementation of successful market entry (market positioning/branding, performance marketing strategy and corresponding measures)
  • Conception and realisation of functional, visual and content related relaunch of online video recorder platform (www.save.tv)

04/2011 - 10/2012
mVISE AG (former conVISUAL AG)

Director Business Development

  • Division Director Key-Account Manangement / Business Development
  • Planning, budgeting, delivery and commercial responsibility for Mobile Marketing projects and accounts
  • Successful acquisition and management of new Key-Accounts in the area of mobile websites, apps and mobile advertising (e.g. Bosch Professional, Telekom, Targobank, Hermes)
  • Speaker for events and client presentations
  • Successful change management of division Digital / Mobile Marketing
  • Speaker for events and client presentations

12/2007 - 03/2011
Saatchi&Saatchi

Account Director

  • Account unit Director of Toyota online account team (both Germany and Europe)
  • Planning, delivery and commercial responsibility for online and multichannel projects
  • Implementation of pan-European digital marketing campaigns
  • Creation and development of innovative, complex Microsites (e.g. Auris Hybrid “Die sauberste Probefahrt der Welt”)
  • Initial launch of mobile channel and Social Media representations (Facebook, YouTube) for Toyota Germany
  • Management of cooperation with Saatchi&Saatchi U.K. for Toyota Germany/Europe
  • Acquisition of prospects and projects / business development
  • Speaker for events and client presentations

04/2003 - 11/2007
clicktivities ag

Senior Consultant Business Development

  • Acquisition of customers and projects / business development
  • Conception of sales and marketing strategies
  • Conception and presentation of initial drafts for online projects and holistic marketing campaigns
  • Speaker for events and client presentations
  • Successful acquisition of prospects and projects (e.g. Deutsche Telekom, Die Zeit, Lanxess)

01/2000 - 03/2003
clicktivities ag

Software Engineer and IT Consultant

  • Programming of websites and web based applications (e.g. BI platform "comin" for Mercedes Benz)
  • Programming languages: HTML, Javascript/AJAX, CSS, PHP, Cold Fusion, Java, SQL
  • UML, technical conception
  • Technical project lead
  • Technical account executive